| >> Search
Engine Marketing
PLOREX has developed a three prong approach to ensure that our clients
rank high on the search engines and stay there.
Step 1: Search Engine Design.
The first step is to analyze your site and ensure that it appears user-friendly. We then
implement the required changes and make sure that your site contains useful content and is
easy to navigate.
Step 2: Search Engine Promotion.
The next step is to make your site search engine friendly. This includes both the visual
appearance of the site and the underlying HTML code. Every search engine uses its own
unique criteria for determining the ranking of websites in their database. Through our
experience we have developed a good understanding of the specific elements each search
engine finds important. With this understanding we modify each page of your site so they
rank highly.
Step 3: Search Engine Maintenance.
Once your website is highly ranked, it is extremely important to perform the required
maintenance in order to sustain your ranking. Without the proper maintenance the ranking
of your site will decrease. Since we monitor your site monthly, we can properly assess
your site's ranking and thus recalibrate your pages accordingly. We send out monthly
ranking reports showing your exact position within the search engines. These reports will
also let you know if your ranking has fallen or whether it has improved, therefore holding
us accountable for your sites performance.
For more information please inquire with our Marketing Specialist
|